Forward Keys for Hotels

ForwardKeys for Hotel is designed to help Revenue Managers and hotel marketers better understand and anticipate market demand and trends, allowing hotels to adjust commercial and pricing strategy ahead of competition to improve business performance.

Overview

Over one billion transactions at your fingertips

• Forward Keys for hotel is available for yearly subscriptions per property. It includes unlimited access to the daily updated data. Forward Keys covers all the destinations worldwide where there is an airport
• ForwardKeys amazing source of valuable information is based on:
  Over a billion of Air reservations made by travellers per year made by 155,000 online and off-line travel agencies worldwide.
  • Historical data up to 2008.
  • Forward looking information resulting from reservations made for future trips - up to 6 month in advance.
  • ForwardKeys leverages passenger origin, passenger destination, Length of stay, online/offline booking, class of service, etc... data to better understand, apprehend and anticipate on their market trends
  • January 2011 - Historical data estimating 100% of the market, including low cost carriers.

Saas based application

Our support team will grant subscribing Customers a new account associated to your destination market.

Your market data results from the combination of the traffic related to you regional airports. For example, Paris ("PAR" in IATA terms) is the combination of Charles De Gaulle-CDG, Orly-ORY, Le Bourget-LBG, Beauvais-BVA.

Your login and password will allow you to enter the ForwardKeys application, and the information you are looking for is just a couple of clicks away. Access to the information you are looking for is easy Forward Keys cheerful menus. No complex scripting, macros or statistic expertise required!

Demand and Occupancy menus

Your login and password will allow you to enter the ForwardKeys application, and the information you are looking for is just a couple of clicks away. Navigate through the data using Forward Keys cheerful menus. No complex scripting, macros or expertise in statistical packages required!

Forward Keys product managers have created 4 menus to guide your steps through the application.

• The Dashboard menu offers immediate access to key information such as key days with most travellers at your destination compared to previous years, or the delta in demographics. The Dashboard intends to draw your attention to specific dates, periods or other parameters of importance when you design your revenue management strategy.
• The Demand Analysis menu focuses on travellers' arrival, and tells you everything about demand building patterns the period of time of your choice - month, week or day.
• The Occupancy analysis menu focuses on travellers that are at your destinations - that have arrived and have not left yet - for any period of time.
• The Support & Configure menu to access your event database, modify your profile, or ask questions to our support team.