an·tic·i·pate {an`tisə,pāt/}
Quantify in real time the travellers planning to visit your destination in the coming
weeks and month and turn that information into a competitive advantage, a Key to
your Forward-looking strategy. ForwardKeys allows Hotel Revenue Managers to anticipate
market demand and destination managers to monitor marketing performance.
Worldwide coverage
Monitor traveller flows from any source market to any destination.
Daily traveller trends
Enjoy the detail of daily reservation and arrival data for powerful analysis.
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Event driven analysis
Major events boost or kill traveller flow and can impact your business.
Destinations performance monitoring
Monitor the performance of any competing market or sub market (airport, city, region, state, country) and compare.
Inbound traveller monitoring
Monitor traveller paterns, from true source market to length of stay, including stopover and transits.
Length of Stay
Detailed daily booking and arrival information on length of stay, stop-overs and combined trips, pax per booking, lead-time, type of stay, etc.
Future arrivals trends
Monitor future arrivals and anticipate trends comparing to previous years.
Booking pace
Monitor reservation pace and maturity toward any date or period. Compare to previous years to anticipate trends on early or late bookings.
Forward Keys for Hotels
The "killer app" for Revenue Managers to anticipate market demand
- Compare ForwardKeys future market occupancy index to property budgeted occupancy.
- Identify dates of future opportunities, when demand varies significantly to patterns of reference.
- Monitor market pickup, compare to property pickup and benchmark against similar periods.
- Check travellers' demographics (origin, LOS...) against up to 2 years of historical data.
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Forward Keys for DMO's
Monitoring all marketing investments with strong and objective information
- Access the air performance of your destination in real time.
- Analyse all your strategic source markets down to airport level.
- Identify your competing destinations and monitor your market share.
- Forecast future arrivals and compare to previous year ("On the book").
- Monitor the impact of your marketing efforts (ROMI) or events influencing the trends both for your destination or your source market.
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Next Week's Forecasts
Live Arrival trends forecasts
Forecasted arrivals for next week. Do you want longer timescale, other cities, occupancies, length of stay, origins, and much more? Just register.
The travel industry is largely built on computer based transactions that were simply not available yet to destination and hotel marketers in an easy way. Today, ForwardKeys grants marketers with immediate access to up to 1.3 billion yearly Air reservations booked through the leading GDS worldwide, combined with hour fresh data reflecting future travel plans.
ForwardKeys is the missing link to finally allow hoteliers and destinations to be permanently connected to the reality of their markets, and make educated decisions while it is still time.
Register here to get your market data for free, and be informed of our next Webinars and marketing activities - or contact our sales department.